Van Hees Strategic Advisory

Our Services

1. Organization & Restructuring

Transformation of Governance Models: Restructuring outdated, bureaucratic club structures into agile and future-proof investor models.

Digital Ecosystem & Sponsorship Optimization: Integration of modern communication channels (YouTube, X, Instagram) to maximize digital market value and sponsorship revenues.
Blockchain & Web3 Innovation: Strategic advisory and implementation of Web3, fan token, and blockchain technologies for new revenue streams.

 

2. Macroeconomic Guidance & Treasury

Establishing Club Treasury: Implementation of 5% allocation rules for structural, long-term capital accumulation (10-year horizon).

Strategic Asset Management: Guidance on acquiring and operating the club's own stadium as a core asset and optimizing the youth academy's potential.
Asset Allocation & Value Preservation: Advising on the diversification of reserved capital into stable and high-growth assets (such as gold, silver, Bitcoin, real estate, and equity portfolios).

 

3. Education & Coaching (360° Human Performance)

Financial Literacy & Corporate Structures: Guiding professional footballers in setting up a solid business entity for income management, asset protection, and sustainable growth.
Psychological Coaching & Mental Peace: Tailored guidance for athletes, executives, and coaches. Specialized experience with players facing behavioral challenges or complex backgrounds.
Non-Judgmental External Sounding Board: Independent, discrete confidant outside the club environment to ensure peace of mind and strategic oversight.

Leisure & Physical Optimization: Careful management of leisure time through personal development, supplementary sports participation, and specialized advice on nutrition, recovery, and physical load.